How we spiced up the Dáme jídlo blog and brought 126,000 readers to it
Let's get the food
Content and creativity
For customers to want to stay in touch with you, you need to offer them useful or entertaining content in the right form and on the right platform. We'll help you invent, create and distribute just such content. Your target audience will love you.
What can you order from us?
Social network management
Who is not on social media, as if he were not. But the bottom line is "not being everywhere and nowhere". We can help you identify which networks to focus on given your target audience and what content to create there so that your "socks" are not just a message board, but a sales channel.
Creating graphics and motion design
Do you need to design a complete visual identity? Impress on social media with a viral CGI animation or 3D video? Or "just" create visuals for a conversion campaign? Our in-house creative and production teams are eager to get started.
Why do you need quality content?
01You get more loyal and loyal customers
- Regular, long-term communication helps you to be top of mind with your customers, which has been proven to lead to higher sales and a stronger brand.
- Customers who have found you through a common theme are statistically more loyal than those you've targeted with advertising, and are more likely to return.
02You build trust
- When you use your expertise and value to help customers solve their problems, entertain them or develop them over the long term, you earn their trust - later expressed in money.
- Because people buy from who they trust - If customers trust you to deliver quality, they'll always have an easier time making purchasing decisions. It's the same with second chances if you fail once.
03You will increase sales
- Confidence is an inflation-proof currency. Trusted brands don't have to fight for customers on price because people are willing to pay a little extra for security.
- A higher return on your investment will itself ensure creative and interesting content that stands out in the advertising ballast.
- With quality content and higher retention, you will save in the long run in performance advertising and the endless battle for attention.
Our results
How we spiced up the Dáme jídlo blog and brought 126,000 readers to it
- brought to the blog
126 000 readers
- published articles
140
We started our cooperation in February 2019 with an in-depth analysis of SEO opportunities. Organic search for the main phrases in the segment We Give Food largely covers, so we did not focus only on the segment of food delivery when analyzing the opportunities, but we analyzed the food segment as a whole, i.e. all opportunities when a user searches for any information about food.
Let's get the food
Clients
Casestudy
Casestudy
Casestudy
Casestudy
Casestudy
Certificates
Our team
Dominika Lukášová
Head of Social Media TeamDominika leads a Social Media team composed mainly of members of Generation Z, which authentically communicates with the target audience that companies are most interested in today. She has been in the social media and influencer marketing industry for over 10 years. In that time, she has been through various roles from content creation to strategy and even with her own career as an influencer, she is able to come up with concepts that not only have an idea but more importantly, results.
Tomáš Benda
Head of Content TeamTomáš leads the content team, which is one of the best in terms of SEO, but also deals with automated mailing, social networks and AI. He has been in marketing since 2015. He studied communication at FSV and has worked as a copywriter and creative in agencies on projects that have won awards such as Effie, Golden Mean and Lemur.
FAQ
Why should I invest in content when I can pay for advertising and get results right away?
Depends if you're running a marathon or a hundred. While advertising only brings traffic while you're paying, content works over the long term - it can help people find you months or years (depending on the industry and topic) after publication. But ideally, you want to combine the two: advertising brings speed, content brings stability and, most importantly, trust.
Isn't content marketing too expensive for smaller companies?
Content marketing doesn't have to be expensive - it's important to do it effectively and with a clear purpose. If your target audience is the Alpha generation, we won't write a blog or create Facebook content, if your business isn't retention, we won't do a mailing but focus on building trust, and if seniors make most of your sales, we won't record podcasts. These things are probably obvious at first glance, but there are dozens of similar nuances. We can identify them, dive into just the effective channels and with the right formats, and save a lot.
Can I measure content marketing? How do I know if I'm getting a return on my investment?
Of course. You can track traffic, time on page, conversions, search rankings or number of enquiries. We'll work with you to choose the specific metrics. The bottom line is that when content is done well, it attracts the right people who are more likely to take the desired action in the end.
We share know-how
Make content with us
Why us?
- Because no one else will make better search engine optimized blogs for you
- We work with market leaders like fintech or telco
- We also specialize in Generation Z
- We do it all with an international team in 17 world languages
Brands that trust us:
Fever tree
Medovnik
New Yorker
Vodafone